Johnnie Walker Black Label & Chocolate Gift Hamper
This hamper contains the following gifts in a locally manufactured, custom made wooden carrier with rope:
- A Bottle Of Johnnie Walker Black Label (750ml)
- Chocolate Caramel (Castle Milk Stout)
- Chocolate Caramel (Real Biltong)
The Johnnie Walker Story:
The Johhnie Walker Story, as told on the Johnnie Walker Website:
In 1819 John Walker’s father passed away. Within a year, his family farm was sold and John used the money to set up his own grocer’s shop in Kilmarnock. Besides being a natural business man, he also had a love for whisky. Because he was not happy with the inconsistency of the single malts he sold in his store, he started blending the single malts together so his whisky tasted just as good every time. This proved extremely successful.
When John passed away in 1857, he left the business to his son, Alexander. In 1867, Alexander launched Johnnie Walker’s first commercial blend and called it ‘Old Highland Whisky’. After launching this blend, he approached ships’ captains to sign them up as his agents to carry his whisky wherever ships could sail. Before long, his unique blend was available around the globe.
In order to reduce the amount of breakages of the bottles, Alexander started using square bottles. He also added the distinctive label, slanted at precisely 24 degrees, to make it stand out even further from the crowd.
In 1889, the business was passed on to his sons Alexander II and George. In 1909, they renamed their successful new range of whiskies after the colors of the labels. Johnnie Walker Red Label and Johnnie Walker Black Label were born. A little while later, Tom Browne sketched an idea for a logo on the back of a menu during lunch. Alexander and George adopted the ‘Striding Man’ immediately, turning John Walker the Victorian grocer into Johnnie Walker, the Edwardian dandy.